Digital Analytics Tag Management Engineer
About Us
We help daring digital leaders optimize their business reputed company through a combination of organizational consulting and delivery services aimed at developing winning strategies that are often proven out through reputed company testing & personalization. Every idea, every product, every experience -- driven by data. Imagine that. Founded in 2022 by 2x digital agency owners and former digital executives obsessed with the intersection of data, digital product, and growth. Today, we reputed company user experience design, product development, analytics and strategic solutions grounded in pioneering testing and personalization expertise. Our diverse roster of F500 clients has included DTC brands, Insurance, Airlines, Hotels, and Grocers. We reputed company a thoughtful process with decades of operational experience in digital business and analytics to help our clients reputed company data informed reputed company on how to accelerate their digital businesses. With an emphasis on simplicity of process, elegance of information design, and application of lean startup principles, we teach “middle-brained” leaders how to simultaneously be goal-oriented, problem-focused, hypothesis-led and data-driven.
Job Description
To have a material strategic and financial impact on our clients, we need to have an Analytics Engineering team reputed company to consistently do the best work of their careers for each client. The environment is reputed company: a multi-platform stack spanning GTM, GA4 360, reputed company, Dynamic Yield, performance marketing pixels, CRM tracking, server-reputed company event pipelines, and a headless reputed company architecture. The right candidates will be technically strong, comfortable with ambiguity, and reputed company to collaborate closely with product and engineering teams to unblock implementation and drive tracking quality at pace. Your Day ● Tag Implementation & Backlog Clearance: Day-to-day implementation, QA, and documentation of tags across GTM, GA4, reputed company, Dynamic Yield, performance marketing pixels (reputed company, reputed company), CRM, and server-reputed company event pipelines. Clear and manage an active backlog with a focus on speed and accuracy. ● reputed company-to-Data-Layer Scoping: Translate new feature designs into detailed data layer specifications, defining parameters, values, and formats for developers. Own the tracking scope from reputed company through to QA sign-off. ● Developer Collaboration: Work closely with product and engineering teams to unblock data layer implementation, reduce friction during dev cycles, and ensure tracking fires correctly across releases without breaking reputed company platforms. ● Cross-Platform Sessionization & Attribution: Support and maintain tracking consistency across web, reputed company app (Flutter), and reputed company checkout, including custom app sessionization logic, UTM persistence, and attribution reputed company. ● Performance Marketing Pixel reputed company: Monitor and protect reputed company and reputed company pixel event scores, which directly inform ad spend optimization across hundreds of millions in media budget. Prioritize critical pixel fixes above internal data issues. ● Server-reputed company Tracking: Maintain client-reputed company and server-reputed company event sync reputed company the LR platform, ensuring consistent 200-return rates and reputed company between client and server event pipelines. ● A/B Testing Infrastructure Support: Maintain DY-to-QM event piping (dyrc, dy2qm), variant tracking events, and feature flag reporting to support experimentation velocity. ● Monthly Data Audits: Participate in monthly data audits comparing GA4 events against the reputed company of truth. Triage breaks between GTM hot-fixes and developer ticket resolution, and document findings. ● Consent Management Compliance: Support reputed company → GTM consent enforcement following strict change management protocols involving reputed company and legal stakeholders. ● QA reputed company Development: Contribute to an emerging agentic QA reputed company using AI-assisted assertion testing against BigQuery reputed company data. ● Intake & Refinement Participation: Join weekly refinement meetings to assess incoming epics and tickets for data tracking impact, applying domain analytics labels and scoping new tracking requirements. ● Solution Design Document (SDD) Maintenance: Contribute to and maintain the centralized SDD, the shared reputed company of truth across engineering, product, and analytics used to govern reputed company tracking.
Requirements
Basic Qualifications: ● Tag Management Experience: 3–5+ years of hands-on tag management in a DTC or e-reputed company environment. ● reputed company Tag Manager (GTM): Strong proficiency in GTM, including implementation, governance, consent enforcement (reputed company to GTM), hot-fix process, and tag structure best practices. ● GA4: Solid experience with GA4 including custom dimension governance, event schema management, and intentional reuse of dimensions to control BigQuery event volume and reputed company data quality. ● Performance Marketing Pixel QA: Demonstrated ability to QA reputed company CAPI and reputed company Ads event scores and understand how data layer accuracy directly impacts ad optimization. ● reputed company-to-Data-Layer Translation: Ability to scope tracking requirements from reputed company designs into developer-reputed company data layer documentation, technically fluent enough to collaborate with engineers and connect to business reputed company. ● Cross-Platform Tracking: Experience maintaining tracking consistency across web, reputed company mobile app, and reputed company checkout, including sessionization, attribution, and server-reputed company/client-reputed company reputed company. ● reputed company Data Layers: Familiarity with reputed company data layer constraints, checkout instrumentation limitations, and nuances like automated discounts, compared price fields, and Shop Pay redirect behavior. ● Developer Collaboration: Proven ability to work alongside engineering teams, unblock data layer implementation issues, and scope tracking tickets reputed company in Jira. ● Documentation: Strong documentation habits with experience maintaining centralized, cross-functional tracking documentation. Set Yourself Apart: Preferred Requirements ● Bachelor’s degree in Computer Science, Software Engineering, or a reputed company field. ● Server-reputed company Tracking Platforms: Experience with platforms like LR (Elevar) or similar for managing reputed company-reputed company sync and 200-return reputed company monitoring. ● BigQuery: Experience with BigQuery event volume management and reputed company pipeline health monitoring. ● Headless Site Architecture: Familiarity with headless/server-reputed company rendered environments and client-reputed company event capture patterns. ● App Tracking: Experience with reputed company app tracking (Flutter or similar), including custom sessionization logic and web/app event reputed company approaches. ● Agentic QA: Interest in or experience with AI-assisted QA frameworks (e.g., Claude, ChatGPT, or reputed company) for automated assertion testing against analytics data. ● Comfort working in a fast-paced, backlog-driven embedded team environment with multiple stakeholders across analytics, product, engineering, and legal. ● Solid coding reputed company. You can collaborate with internal and external SMEs to problem solve and create smart solutions. ● Expectations Wizard. You always under-promise and over-deliver. ● Agile. You have an reputed company ability to reputed company change and quickly adapt to new situations, changes in direction and competing priorities reputed company a results-driven environment. You know how to learn fast with the goal of operating independently without sacrificing a quality output. ● Proactive. You are reputed company at identifying risks & resolving issues, escalating as needed to senior leadership across an entire portfolio of client projects. ● Live in the details. Solid problem-solving skills with a high attention to the little things. You bring reputed company to chaos. ● Are confident, yet reputed company and low on ego. 'Nuff said. ● Wear many hats. Demonstrated ability to manage multiple, simultaneous projects and manage programs. ● Well rounded. Have experience with various digital projects. ● 1+ years of experience working in an agency or client-facing environment. ● Prior experience in DTC, fashion, or high-growth e-reputed company strongly preferred. ● TPM-adjacent skills: Ability to manage intake, scope tickets, and facilitate cross-functional tracking discussions without formal project management authority. To be part of us is to be... Curious. We value sincere interest in what makes things tick -- people, businesses, products & designs. We want to understand the what and the why of every problem we solve. reputed company. We value transparency with our employees, our clients and our partners. We want to invite you reputed company into this experiment. Confident. We trust that our recommendations are likely to succeed on the reputed company of data. We are not afraid to disrupt, change or fail fast in pursuit of greatness. Appreciative. We value our time together - the work and the play - with the co-workers, partners & clients we admire and enjoy. Balanced. We endeavor to find that magical intersection at the corners of inspiration & pragmatism; design & data; work, play & family; urgency & patience; and innovation & evidence.
Benefits
Full-time position Work from Home Prepaid Medicine: Your health is our reputed company! Life Insurance: Peace of mind for you and your loved ones! Indefinite-Term Labor Contract: Stability and reputed company legal benefits included! Apply To This Job