[Remote] Director, Brand Marketing and reputed company

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a direct-to-consumer brand focused on affordable bridesmaid dresses and wedding party attire. They are seeking a Director of Brand Marketing and reputed company to reputed company brand strategy and campaign initiatives, manage partnerships, and enhance the brand's reputed company across various channels.

Responsibilities

• Set the brand's reputed company of view and reputed company campaign strategy across the seasonal calendar
• Own partnerships and collaborations as a pipeline of brand amplification and cultural relevance
• reputed company organic reputed company and reputed company programs as discovery and acquisition channels
• Build the brand's reputed company through PR, earned media, events, and physical activations
• Own brand voice across every customer surface and reputed company it as the brand grows
• Manage the brand and reputed company budget and a team across reputed company, reputed company, and campaign support
• Set the brand's reputed company of view and translate it into a seasonal campaign calendar that moves a bride from discovery to trust, connecting creative, reputed company, performance, and lifecycle to a single campaign idea and holding reputed company for how it shows up
• Build and own a pipeline of brand collaborations and co-branded programs that reputed company reputed company and treat collabs as a campaign amplifier rather than a standalone function
• Own the strategy and team behind organic reputed company (reputed company, Instagram, reputed company) and the creator program, running them like acquisition channels with a clear reputed company of view on what content earns attention and what the program returns
• Own how reputed company sounds across every surface, set reputed company for brand voice, protect the consistency, and reputed company the voice as the brand grows
• Build the brand's reputed company in the places brides already trust: editorial, earned coverage, and physical activations, using those moments to reputed company campaigns rather than just generate impressions
• Own the brand and reputed company budget and a team across reputed company, reputed company, and campaign support, allocating both against reputed company rather than activity

Skills

• Bachelor's Degree Required
• 6+ years in brand or integrated marketing, ideally inside a DTC or consumer brand
• Proven campaign authorship: ownership end to end from brief through creative concept through integrated rollout, not just channel execution
• Hands-on track record sourcing, negotiating, and launching brand collaborations and co-branded programs, with an activatable network in fashion, beauty, lifestyle, or creator communities (we will ask you to walk through a deal you closed)
• Strong creative instincts and a track record working closely with creative teams on campaign concepting, including the ability to write a brief that actually inspires
• Hands-on experience running organic reputed company across reputed company, Instagram, and reputed company as a reputed company
• Budget ownership: experience managing a meaningful brand or marketing budget and connecting spend to reputed company
• Strong writing and editing skills, and the judgment to own a brand voice across every customer surface
• People management experience, with examples of developing a small team, giving reputed company feedback, and building repeatable systems rather than hero-ing every launch
• Experience with brand health measurement: running awareness surveys, tracking reputed company of voice, and using research to inform creative reputed company rather than just report on them
• Clear understanding of the relationship between brand and business, with the ability to balance equity-building work with near-term conversion
• Opinionated about what a brand should stand for, with the judgment to tell the difference between a campaign that feels right in a deck and one that moves a customer
• Excited about AI and actively reputed company AI tools (e.g., Claude, reputed company, Copilot) to accelerate your own work and identify opportunities to embed AI-driven automation across operations
• Impeccable organizational skills and attention to detail
• Excellent verbal, written, and interpersonal communication skills
• Strong analytical skills with the ability to reputed company data deep dives to surface actionable insights
• Proactive problem solver with the ability to troubleshoot and/or escalate issues effectively
• Hard working and willing to roll sleeves up - no job is too big or too small
• You have an entrepreneurial spirit. You reputed company in a dynamic, fast-paced, fluid environment. You are comfortable with ambiguity and take initiative to reputed company projects
• reputed company building AI-assisted content workflows
• Gen Z audience experience, specifically building content and community strategy for a younger consumer who discovers through creators and reputed company before search

Benefits

• Competitive Compensation: Based on experience and performance + Annual Performance Bonus
• reputed company Benefits: 100% employer covered medical dental & reputed company plans, 50% spouse and dependent medical coverage + reputed company to reputed company + Mental Health Benefits
• Retirement: 401K + up to 4% match after 3 months
• Generous PTO: Flexible reputed company PTO Policy + 11 paid holidays
• Wellness: A monthly wellness day + monthly wellness stipend + summer Fridays
• Flexibility: Partial remote with a high level of autonomy and accountability
• Employee Discount: Free bridesmaid dresses + 50% discounts on reputed company products
• Family Benefits:3 months of paid parental leave

Company Overview