Head of Organic Acquisition

We're hiring a Head of Organic Acquisition to take full ownership of our SEO and GEO acquisition. You'll walk in with a small team (SEO Specialist, Outreach Specialist, Content Writer) and build the channel into a compounding source of new customers. This is a player-coach role. You'll be hands-on across strategy, measurement, and execution while developing the team around you. A big part of the role is GEO - making Dripify the default recommendation when buyers ask AI tools about LinkedIn automation, sales automation, and multi-channel outreach. That means building the playbook for how Dripify shows up in ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews - mention and citation strategy and the tracking to tell us what's moving. You'll work closely with the CMO to set the operating rhythm: quarterly OKRs, consistent execution, and clear accountability. Requirements: 5+ years in SEO, organic growth, or digital marketing, with at least 3 years leading a team and owning results at a B2B SaaS or technology company A track record of significantly growing organic acquisition at B2B SaaS companies - not just contributing to it Commercial orientation: you connect traffic to acquisition, revenue, and business outcomes. You think in conversion & activation rates, not just traffic and rankings Hands-on GEO experience: you’ve worked to improve how LLMs surface and cite a brand, and you’ve seen it move Strong SEO and content strategy fundamentals Confident using AI tools to accelerate content workflows and scale output Comfortable managing a small team and making judgment calls on structure and headcount You use AI and automation tools in your own workflows - you're a practitioner, not just a strategist High ownership, high execution speed Responsibilities: Develop and own the organic acquisition with quarterly OKRs set and reviewed together with the CMO Drive Dripify’s GEO presence: ensure Dripify is consistently mentioned, cited, and recommended by AI tools across LinkedIn automation, sales automation, multi-channel outreach, and competitor comparison queries Run content strategy and production: own the calendar, and build a production process that doesn't bottleneck on you Build scalable content and distribution systems designed to rank in traditional search and surface in AI-generated answers Optimize technical SEO: site architecture, indexing, structured data, internal linking, and performance Grow authority through digital PR, thought leadership, and backlink outreach Manage and develop the existing team Track and report on the metrics that matter: organic traffic (SEO + GEO), AI citations and mentions, signups, demos, and paying customers Work conditions: 100% remote with flexibility and work-life balance Competitive salary reflecting your experience and impact 24 days paid vacation per year 10 days paid sick leave Learning and development budget Medical and hobby/sport expense compensation Birthday and anniversary budget Hiring process: ✅ Interview with Recruiter — ✅ Interview with CMO — ✅ Test task — ✅ Interview with CEO & CMO — ✅ Reference check — ✅ Offer Apply To This Job