Marketing - Head

Marketing Head At A1Apps, we’re building and scaling a portfolio of digital products with a strong focus on growth, experimentation, and execution quality. We’re looking for a Marketing Head who can build and lead our overall marketing function — someone who can combine strategic thinking with hands-on execution and help turn marketing into a major growth lever for the company. This role is ideal for someone who has strong experience across growth and performance marketing, understands brand and positioning, and can build a high-accountability marketing team in a fast-moving product environment. What You’ll Do

• Own the overall marketing strategy across user acquisition, growth, performance, experimentation, and brand
• Translate company goals into clear marketing priorities, channel plans, and execution focus areas
• Build and scale high-performing acquisition engines across relevant channels with strong accountability for efficiency and outcomes
• Drive marketing experimentation across campaigns, creatives, funnels, and channel strategy
• Improve visibility into marketing performance through clear dashboards, reporting, and decision-making rhythms
• Strengthen A1Apps’ market positioning and brand perception across users and talent
• Work closely with product, data, design, content, operations, and leadership teams to align marketing efforts with business goals
• Hire, manage, and develop the marketing team while raising the bar on ownership, execution quality, and speed

What We’re Looking For

• Strong experience leading growth and performance marketing with measurable business impact
• Ability to operate across both strategy and execution
• Strong understanding of CAC, ROAS, attribution, funnel performance, retention quality, and marketing efficiency
• Experience building or managing teams in a product-led, fast-moving environment
• Good judgment on balancing short-term growth with long-term brand quality and efficiency
• Strong analytical thinking and comfort working with data, experimentation, and trade-offs
• Strong communication and stakeholder-management skills

What Success Looks Like In This Role

• Marketing becomes a clear and scalable growth lever for A1Apps
• Acquisition quality and experimentation velocity improve meaningfully
• Channel investments become more disciplined, measurable, and ROI-driven
• Brand and employer perception strengthen alongside growth performance
• The marketing team operates with stronger clarity, accountability, and execution consistency

Why this role is interesting

• Opportunity to shape marketing at a company level rather than just run one channel or function
• High ownership role with visibility across leadership and cross-functional teams
• Chance to build both growth systems and brand strength in parallel
• Meaningful scope across strategy, execution, team building, and operating discipline

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