Marketing researcher

Evoplay is one of the leading iGaming providers, recognized for its innovative approach to game development and technological solutions. Our mission is to surprise not only the iGaming market but the entire entertainment industry with our interesting and unique products. Our game portfolio of 200+ titles, where each is a unique and exciting story, is presented all over the world, including Europe, Latin America, Asia, and the CIS. The key to this success is the teamwork of like-minded people who are passionate about a common goal and love games. Evoplay is the first to introduce a 3D/VR gambling game at ICE 2018, and created Dungeon: Immortal Evil — the first 3D RPG-inspired hack and slash video slot in 2020. We have received numerous nominations at prestigious iGaming awards ceremonies (EGR’s Awards, CasinoBeats, SBC Awards, etc.) We’re looking for someone who lives and breathes insights — a research specialist who knows when to run a survey and when to tear a hypothesis apart with data. You can design a mixed-method pipeline that transforms information into clarity and impact. This role sits at the crossroads of UI/UX research, user behavior analysis, and market & competitive intelligence. You’ll help us uncover why players click, how markets shift, and which mechanics or design patterns drive long-term retention and engagement — what’s trending today and what will shape the industry tomorrow. If you thrive where qualitative meets quantitative, and your natural state is “in research mode”, we’re eager to e-meet you. Key Responsibilities:

• Translate complex business challenges into actionable research plans and roadmaps.
• Define, design, and lead research projects that inform decision-making across Evoplay, using the most effective mix of methodologies (interviews, surveys, A/B tests, behavioral analytics, competitive analysis, and market studies).
• Translate research findings into clear, actionable recommendations that influence stakeholders across Product, Marketing, and NPD.
• Conduct market and competitor research to identify opportunities, risks, and content gaps — particularly within the iGaming sector.
• Plan and execute user testing sessions (playtests, usability studies, concept validation, prototype evaluations).
• Combine behavioral insights and quantitative data to reveal hidden user motivations.
• Use data and analytics tools (e.g., Power BI, Google Analytics, etc.) to synthesize qualitative insights with quantitative metrics and drive business decisions.
• Generate strategic insights that inform high-impact publishing decisions, from positioning to regional investment and GTM strategies.

Requirements:

• 3–4+ years of experience conducting research across methodologies (UX, ethnographic, quantitative, behavioral).
• Proven track record of impactful research in gaming, iGaming, or entertainment industries.
• Passion for games, human behavior, and design — understanding what makes players tick.
• Strong expertise in both quantitative and qualitative methods (interviews, focus groups, surveys, playtesting).
• Hands-on experience with competitor and market analysis.
• Ability to translate research insights into clear, business-driven decisions.
• Proactive mindset: identify research opportunities aligned with key business objectives.
• Strong understanding of cross-cultural differences and regional market trends across LATAM, EU, and Asia.
• Comfortable working independently in a dynamic, fast-paced environment.
• Impact-driven, with a balance between research rigor and iterative collaboration.
• Strong knowledge of research tools and hands-on experience conducting studies with them (Maze, Hotjar, UserTesting, PlaytestCloud, or similar).
• Understanding of player psychology, engagement loops, and UX design systems.
• Natural curiosity about people, cultures, and how emotions shape digital behavior.
• Ability to collaborate effectively with analytics, product, marketing, and business teams to create cross-functional insight ecosystems.
• Work side-by-side with product managers, designers, and developers to turn insights into measurable design improvements.

Will be plus:

• Experience in the iGaming market.
• Familiarity with regional market nuances (LATAM, EU, Asia, etc.).
• Knowledge of iGaming mechanics, player segmentation, and retention strategies.
• Background in data analytics or behavioral science.
• Experience mentoring others in research best practices.

What we offer:

• Corporate psychologist;
• Gifts for significant occasions;
• Legal support;
• Flexible working hours;
• Direct access to C-level and opportunity to suggest new business ideas and drive changes.

If you are ready to work in a dynamic team, passionate about the product, technology, and the world of entertainment, we’re waiting for your CV to schedule an online meeting and get to know each other better! Your CV will be carefully reviewed by our TA department, and if it meets the requirements of the position, we will contact you within 3 business days to discuss the possibility of scheduling an interview. We’re here to make a difference! The iGaming world is fun. It’s an exciting and fast-changing industry, and we provide people with different services for their consistent growth, wellness and fun. Apply tot his job Apply To this Job